{"id":13908,"date":"2022-02-03T19:44:05","date_gmt":"2022-02-03T19:44:05","guid":{"rendered":"https:\/\/www.squeelio.com\/?p=13908"},"modified":"2023-01-02T17:01:43","modified_gmt":"2023-01-02T17:01:43","slug":"eat-my-shorts","status":"publish","type":"post","link":"https:\/\/www.squeelio.com\/index.php\/2022\/02\/03\/eat-my-shorts\/","title":{"rendered":"Eat My Shorts"},"content":{"rendered":"<p>We live in a world where resources are becoming scarcer by the day<\/p>\n<p>Vegan leather is often associated with faux leather, a toxic plastic bi-product. Animal leather is equally toxic to the environment.<br \/>\nApplePeel, a natural product based on a by-product from apple juice production, is the leather alternative with a future.<\/p>\n<p>It offers practically limitless possibilities in terms of structure and color.<br \/>\nA start-up,<a href=\"http:\/\/www.sohotree.ch\"> Sohotree<\/a>,\u00a0combines unique sustainable materials and fine craftsmanship with innovative ideas.<\/p>\n<p>ApplePeel is a Bio-based leather alternative \u2013 sustainable and 100% vegan.<\/p>\n<p>Apple peel is part of the surplus by-product that accumulates from the fruit juice industry in South Tyrol in northern Italy. The recovered peel is dried and crushed into powder. A company in Florence processes this into ApplePeel, our vegan leather alternative coated with a cotton base.<\/p>\n<p>Sohotree&#8217;s product range is distinctly Boho &#8211; Iphone, Ipad and Samsung cases, backpacks, Apple watch starts, wallets, and toilet bags, but they will take on interior projects with designers.<\/p>\n<p>Apple leather shoes are in already production. What&#8217;s next? Underwear and lingerie?<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We live in a world where resources are becoming scarcer by the day Vegan leather is often associated with faux leather, a toxic plastic bi-product. Animal leather is equally toxic to the environment. ApplePeel, a natural product based on a by-product from apple juice production, is the leather alternative with a future. It offers practically [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13911,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[301,1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Eat My Shorts - Squeelio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.squeelio.com\/index.php\/2022\/02\/03\/eat-my-shorts\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Eat My Shorts - Squeelio\" \/>\n<meta property=\"og:description\" content=\"We live in a world where resources are becoming scarcer by the day Vegan leather is often associated with faux leather, a toxic plastic bi-product. 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